Monday 10 June 2024
KNVB leaves nothing to chance during European Championship. Players sleep on their own M line mattresses.
It will not be because of the mattresses when the Dutch national football team moves into the players' hotel in Wolfsburg from 11 June. Together with Official Sleep Supporter M line, the KNVB has ensured that all players and staff will sleep on their own M line mattress during the European Championship. Mattresses and pillows will be moved to Germany. M line reflected on this important delivery via a ‘Mixed reality video’.
Top performance
The collaboration came about in the run-up to the 2017 Women's European Championship in the Netherlands. The Orange women slept on their own M line mattress during this tournament and were crowned European champions.
'We are delighted to be providing sleep comfort for the Dutch national team to deliver top performance during this European Championship. The value of a good night's sleep is getting more and more attention in top sports. This is important, because in addition to good nutrition, sleep ensures optimal recovery to get the best out of yourself again during the day,’ said Pierre van Bergen, sports marketer at M line.
‘Sleep is no longer an underestimated phenomenon in achieving top performance in sport,’ says Edwin Goedhart, medical doctor at the KNVB. "Details matter at the highest level and a good night's sleep is highly important for delivering top performances. High-quality mattresses and personalised pillows can make just that little bit of difference to achieve a good result In the field."
(This is a translation of a Dutch press release of DBC)