Beter Bed Best Retail Chain of the Netherlands for the 5th time
7 September 2022
Beter Bed, part of Beter Bed Holding N.V. - the Netherlands’ largest sleep specialist in retail, wholesale and B2B - has again won prestigious retail awards. At the ABN AMRO head office in Amsterdam, Beter Bed won the ‘ABN AMRO Best Retail Chain of the Netherlands’ award and the ‘ABN AMRO Best Webshop Award’. Both prizes are public awards in the ‘Bedroom Furnishings’ category. From 19 May to up and including 28 July, 303,622 consumers voted for their favourite webshop and retail chain. This is the fifth time that Beter Bed has been chosen as the best retail chain in the Bedroom Furnishings category.
Perijn Hoefsloot, responsible for marketing and customer service: “We are very proud to receive this splendid award for the fifth time. In the past year, we gave further substance to our ‘Sleep better, live better’ philosophy with, for instance, the introduction of the Beter Bed Experience in Groningen, the Sleep Better ID, the Online Box spring Generator and the manifesto, which was published last week and helps to raise awareness of the importance of sleep throughout the Netherlands. We see winning the ‘ABN AMRO Best Retail Chain of the Netherlands’ in the bedroom furnishings category as confirmation that our customers recognise and appreciate our philosophy. This is a great boost for our employees throughout our organisation who, on a daily basis, propagate and give substance to our 'Sleep Better, live better’ philosophy."
Download the full press release:
20220907 Beter Bed Best Retail Chain of the Netherlands for the 5th time (231.2kb)