DBC with M line exclusive sleep supplier for EuroParcs
20 September 2022
All EuroParcs holiday homes will be fitted in phases with EuroParcs Exclusive by M line products from June 2022. The special collection consists of M line box springs and mattresses and is intended for both new and existing homes. DBC and EuroParcs have been partners since 2018 and have made ultimate sleeping comfort for guests their joint top priority. With the rollout of this exclusive collection, both parties are reinforcing each other's international growth ambitions.
The continuation and intensification of the cooperation with EuroParcs underlines the growth potential of DBC International, the wholesale division of Beter Bed Holding of which M line is part. In addition to the private bedroom and the nationwide network of Beter Bed shops and bed speciality stores, the hotel sector and holiday parks are also important sales channels. After all, Sleep Better, Live Better applies to everyone, even on holiday. The brand promise and corresponding sleep revolution of Beter Bed Holding address the importance of better sleep.
Download the full press release:20220920 DBC with M line exclusive sleep supplier for EuroParcs (238.0kb)